Voted SA’s Best Pet Insurance Company

With so many pet insurance companies around, it can be daunting to choose one. Getting referrals from friends is normally one way to go – or you can trust The Star’s annual Reader’s Choice Awards. It is an opportunity for South African consumers to vote for their favourite brands, and according to these awards, is South Africa’s Best Pet Insurance Company for 2020.

What makes the competition unique is that it focuses on the experiences of everyday South Africans, and not on the brands’ budgets, marketing efforts or ability to impress industry insiders.

“This award isn’t just about taking home the number one spot,” says Chief Operating Officer, David Roache. “It stands as a testament to our commitment to creating fans, not policyholders. It’s always been our goal to put our customers at the very centre of our business, and this award holds a special place in our hearts, because it’s a direct result of that dedication.”

Since their launch in 2011, has been changing the insurance industry, being designed as a pet insurance created for animal lovers, by animal lovers. Not only are their premiums affordable, but they are also the first company to cover exotic pets.

Helping animals in need

To prove their love for animals, champions the Soft Landings initiative, where their staff, vet partners and the community can raise funds for animals in need. They have raised over R1.5 million for the Animal Anti-Cruelty League in the past two years, and continue to feed a shelter puppy for a month each time a pet insurance policy is bought online.

What’s their secret to being voted South Africa’s Best Pet Insurance Company? “Ultimately, we’re all about customer-centricity and bringing in that human-to-human connection that so often gets lost in the insurance industry,” explains Roache.

 Real client service

Besides highly trained and passionate staff, and embodying the company’s values, developed a Manage Portal to empower their clients, by giving online access to their insurance policy. With this portal, their customers can save time and enjoy ultimate convenience, by being able to update their information online.

“It all comes down to learning what our fans want,” explains Roache. “So we can adapt our products and services to provide real value to them. Having the agility to quickly respond to our customers’ needs – be it through customer care, product development, or simplifying the claims pay-out process – is the foundation upon which is built,” Roache says.